Australian Ballet : a spirit of its own
TitleThe Australian Ballet : a spirit of its own
Author
SourceIn: International journal of arts management. 2(2000)3(Spring.62-69)
Materialartikel
Subjectmarketing, sponsoring, publiek, culturele organisaties, dans, Australië, tijdschriftartikelen (vorm)
Abstract
Description and performance analysis of the Australian Ballet over its 38-year history, focusing on marketing and sponsorship activities in that period and how these have contributed to the company's current strenght.