Audience development and cultural policy
TitleAudience development and cultural policy
Author
Place of publicationLondon
PublisherPalgrave Macmillan
Year of publication2021
Materialboek
Series titleNew directions in cultural policy research, 2730-924X
ISBN978-3-030-62969-4
NotesXIII, 245 p. - With index
Subjectcultuurdeelname, cultuurbeleid, inclusiviteit, public relations, beoordeling, publiek, onderzoek
External documentNot available in this library. See other libraries, via
Abstract
Encouraging more – and different – people to attend the arts remains a vital issue for the cultural sector. The question of who consumes culture, and why, is key to our understanding of the arts. This book examines the relationship of audience development to cultural policy and offers a ground-breaking perspective on how the practice of audience development is connected to ideas of democratic access to culture. Providing a detailed overview of arts marketing, audience development and cultural democracy, the book argues that the work of audience development has been profoundly misunderstood by the field of arts management. Drawing from a rich range of interviews with key individuals in the audience development field, the book argues for a re-conceptualisation of audience development as an ideological function of cultural policy.
Bespreking in: Boekman.33(2021)129(.56-57)
Bespreking in: Boekman.33(2021)129(.56-57)
