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| Titel |
Managing the New York Philharmonic in today's world |
| Auteur |
Z. Mehta |
| Tijdschrifttitel |
In: International journal of arts management. 5(2003)3(Spring.4-11) |
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| Trefwoorden |
management, sponsoring, marketing, fondsenwerving, orkesten, Verenigde Staten, tijdschriftartikelen (vorm) |
Samenvatting
Management aspects of the New York Philharmonic Orchestra: budget, programming, tours, organizational structure, marketing, public relations and fundraising |
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