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| Titel |
Don't just applaud - send money! : the most successful strategies for funding and marketing the arts |
| Auteur |
A.H. Reiss |
| Corporatieve auteur |
Theatre communications group |
| Plaats van uitgave |
New York [N.Y.] |
| Uitgever |
Theatre communications group |
| Jaar van uitgave |
1995
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| ISBN |
1-55936-105-0
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| Annotatie |
[XVIII], 146 p. : afb. ; 24 cm
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| Trefwoorden |
internationaal, marketingtheorie, public relations, management, consumenten, fondsenwerving, kunst |
Samenvatting
Met reg. More than 100 new ideas proven successful in actual practice presented and organised in subjects on fund raising, riche marketing, selling tickets, advertising, business support and tourist trade. |
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