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Titel |
Our creative potential : paper on culture and economy |
Corporatieve auteur |
Ministry of economic affairs, Ministry of education, culture and science |
Plaats van uitgave |
The Hague |
Uitgever |
Ministry of economic affairs, Ministry of education, culture and science |
Jaar van uitgave |
2005
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Annotatie |
1,6 mb
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Trefwoorden |
creatieve industrie, creativiteit, economisch belang, commerciƫle organisaties, marketing, Nederland |
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Samenvatting Goal of this paper is to intensify the economic potential of culture and creativity by boosting the creative powers of Dutch trade and industry. This works two ways; on the one hand, the business community gains more insight into the opportunities offered by the creative sector. On the other hand, it encourages business operating in the creative sector to look more closely at marketing opportunities. |
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