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| Titel |
Four business models in contemporary art |
| Auteur |
N. Moureau, D. Sagot-Duvauroux |
| Tijdschrifttitel |
In: International journal of arts management. 14(2012)3(Spring.44-56) |
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| Trefwoorden |
galeries, markt, economie, beeldende kunst, beeldend kunstenaars, loopbaanontwikkeling, hedendaagse kunst, Frankrijk, tijdschriftartikelen (vorm) |
Samenvatting
On the basis of a critical analysis of models addressing innovation in artistic careers, the authors show that innovation not only modifies the artistic process but also brings about transformations in artistic business models (i.e., during the value-increase and distribution processes). The authors also highlight the importance of another factor: the involvement of artists in a cultural project. The influence of these various factors leads the authors to identify four distinct business models spanning artistic careers. This work is based on the results of an investigation conducted with those implicated in modern art (distributors and artists) in five regions of France. |
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